A purple toning, blonde-enhancing shampoo that instantly brightens and neutralizes yellow and brassy tones in blonde and highlighted hair. Moisture-rich formula boosts vibrancy, softness and shine. Delivers 7x reduced brassiness. Violet pigment tones and neutralizes brass while squalane hydrates for softer, moisturized hair.Use:Apply to wet hair, wait 3 minutes, rinse.236 ml IGK Blond Pop Shampoo 236 ml
